Cookie Policy
This page lists every cookie and similar technology used on this website, what it is for, how long it lasts, and how to change or withdraw your consent.
1. What these technologies are
Cookies are small text files that a website asks your browser to store. This
site also uses localStorage and sessionStorage,
which work similarly but are readable only by this site and are never sent
with each request. Throughout this page we refer to all of them as
"cookies".
2. Your choice
The first time you open this site you are asked whether to accept analytics and advertising cookies. Until you accept, none of them are set: all measurement storage is held at denied through Google Consent Mode, and the tags that would set those cookies do not load.
Accept and Decline are presented as equally weighted choices, and declining does not restrict access to any part of this site.
Where your browser or an extension sends a Global Privacy Control signal, we treat it as a decision to decline advertising cookies without asking again.
3. Cookies we use
3.1 Strictly necessary
Always active. These do not require consent because the site cannot function as intended without them.
| Name | Type | Purpose | Duration |
|---|---|---|---|
inktoon_consent | localStorage | Stores your cookie decision so the banner is not shown again on every visit | Until you clear site data |
inktoon_attr | sessionStorage | Holds the campaign parameters from the link you arrived on, so that a resulting app install can be attributed to the right campaign | Until the browser tab is closed |
3.2 Analytics
Set only after you accept.
| Name | Provider | Purpose | Duration |
|---|---|---|---|
_ga, _ga_<container-id> | Google Analytics 4 | Distinguishes visitors and sessions in order to produce aggregate traffic and behaviour statistics | Up to 24 months |
3.3 Advertising
Set only after you accept.
| Name | Provider | Purpose | Duration |
|---|---|---|---|
_gcl_au, _gcl_aw, _gcl_dc | Google Ads | Records that you arrived from an advertisement so that a resulting install can be reported to us as a conversion | Up to 90 days |
4. Controlling cookies in your browser
Independently of the banner, you can block or delete cookies in your browser settings — usually under Privacy, Cookies, or Site data. Blocking the strictly necessary items above will not break the site, but your cookie decision will be forgotten and the banner will reappear on each visit.
Clearing this site's data is also how you change a decision you have already made: the banner returns and you can choose again.
5. Third-party policies
Google's use of the data collected through the cookies listed above is described in Google's policy on how it uses data from sites that use its services. How we share data with Google and with our attribution provider is set out in section 5 of our Privacy Policy.
6. The mobile application
The INKtoon application does not use browser cookies. The device and advertising identifiers it uses, and the attribution provider that receives them, are described in our Privacy Policy.
7. Changes to this policy
If we add, remove or change a cookie, we update the tables above and the date at the top of this page. Where a change requires fresh consent, the banner is shown again.
8. Contact
Questions about this policy: support@mediaboxllc.com